Manish founded Here&Now365 in 2004, which specialises in brand communications for an increasingly diverse audience. Today it is one of the UK's leading specialist advertising and marketing agencies. Through the past 15 years, Manish has used his understanding of the country's eclectic audiences and influences to constantly strive to bridge the communications gap between products and their multicultural audience. His company works with some of the common household names such as ASDA, Morrisons, AB World Foods, Vitabiotics, ICICI Bank, State Bank of India and has also helped in creating specialist campaigns for NHS, charities such as British Heart Foundation. He is a committee member of the LCC under the Asian Business Association and a notable speaker. Manish has delivered keynotes on multiculturalism, the emergence of technology-driven business and the impact of social medial in business at various events including the Guardian summit, the MSDUK Supplier Diversity Event at Leicester, Asia-Pacific Technology Network Event and Doing Business in India with Essex Chamber of Commerce with the current Home Secretary Priti Patel.